Ideas in Action: Measuring Marketing Performance
Marketing often takes the biggest slice of your budget. You see the results—but your CFO only sees dollars and ROI, not clicks and leads.
Resources to Transform Your Funnel and Drive Revenue.
RevOps
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Podcast: The Gold Standard for KPIs in B2B SaaS Marketing
Zee and Camela share what they’ve seen work in SaaS companies at different stages and why people use the term “vanity metrics” to describe many marketing metrics.
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Podcast: B2B Attribution Will Never Be Right (& That’s OK)
Zee and Camela discuss their observations about why multi-touch attribution fails so often and why how it’s positioned and used is vital to its success.
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Podcast: Marketing as a Revenue (instead of Cost) Center
Today, we're talking with Zee Jeremic, about revenue growth, business process optimisations re: marketing and sales, and marketing as a revenue (instead of cost) center.
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Podcast: People Buy Based on Trust
My guest is Zee Jeremic! Zee is a Driven marketing technologist passionate about enabling companies large and small to harness the full power of automated demand generation. A senior solutions architect leading a growing team of Marketing Automation and CRM experts, with a strong belief in building fully integrated solutions that are well documented and easy-to-use.
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Podcast: Transforming Funnel Performance
In the latest episode of the SaaS Fuel™ Expert Series, Jeff is joined by Zee Jeremic as they dive into transforming funnel performance. The focus is on revenue operations, which is responsible for aligning sales and marketing to deliver better conversions and more revenue to the organization.
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Podcast: Sales and Marketing. Two teams, one funnel
Traditionally, you do marketing, then you do sales. But according to our guest, Zee, in modern business, you need to have them interweaved throughout a single funnel, not different stages.
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Podcast: Customer-Centric Marketing: Address Their Pain To Win Loyalty
Join Brad Friedman and Zee Jeremic as they chat about the new age of marketing. And how marketers need to shift their thinking to align with the thinking of today's consumer.
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Podcast: Integrating Sales and Marketing to Optimize the Revenue Engine
In this episode of the Revenue Engine Podcast, Zee Jeremic, the CEO at MASS Engines, shares why organizations need to have an aligned and integrated sales and marketing structure to optimize the revenue process and power the revenue engine!
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