The Empowered Buyer™ Magazine: Volume 1
A publication dedicated to exploring the impact of the informed buyer on the considered purchase life-cycle.
Resources To Transform Your Funnel And Drive Revenue.
Publications
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Mapping the Buyer Journey: A Guide for Engaging the Modern Buyer
Deepen your understanding of the modern buyer and learn how Marketing can map the buyer journey to funnel stages with this informative and engaging guide.
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Attribution Reporting eBook: The Ultimate Guide
Attribution Reporting will enable your organization to connect Marketing investments with revenue outcomes, fundamentally changing how Marketing is perceived and measured at the executive level.
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Lead Management eBook: The Framework for Transformation
Lead Management increases the velocity and capacity of the marketing funnel. With the right blend of automation, data, best practices, and sales-marketing alignment, marketing teams can see what works best to prime leads for sales, quantifying the connection between campaigns and revenue.